Feel Younger, Live Stronger: Prime IV Expands into Hormone Health with Bioidentical Therapy

Four Arizona clinics now offer BHRT, a personalized, science-driven treatment designed to restore balance, boost energy, and support healthy aging.

Phoenix, AZ — With more than 1.4 million Americans now turning to hormone therapy each year to counter the effects of aging, Prime IV Hydration & Wellness is joining the movement toward longevity-driven wellness. Four Arizona Prime IV locations—Red Mountain, Mesa Shores, High Street, and Peoria—have added Bioidentical Hormone Replacement Therapy (BHRT) to their list of services, giving clients a science-backed way to restore balance, energy, and vitality from the inside out.

BHRT replenishes hormones that naturally decline with age, using bioidentical compounds that mirror what the body produces on its own. As hormone levels decrease, often starting around age 45, so does the body’s protection against issues such as heart disease, osteoporosis, and certain cancers. The result can be fatigue, mood changes, weight fluctuations, and disrupted sleep; symptoms that BHRT aims to address by helping clients regain equilibrium and longevity.

Benefits of BHRT include:

• Boosts energy, focus, and mental clarity by replenishing the hormones that keep the mind sharp and the body fueled.
• Improves sleep quality and stabilizes mood, helping clients wake up refreshed and feel more emotionally balanced throughout the day.
• Restores libido and enhances sexual wellness for both men and women, promoting confidence and connection in overall quality of life.
• Strengthens bones and muscle tone by supporting the body’s natural ability to maintain lean mass and bone density.
• Reduces risk of age-related diseases through improved metabolic balance and cardiovascular protection linked to optimized hormone levels.
• Revitalizes the overall sense of balance and well-being, creating a steady foundation for long-term health and vitality.

“At Prime IV, we’ve always believed in optimizing health through science-backed, preventive methods,” said Gina Van Luven, owner of the Mesa Red Mountain location. “While nutrients and hydration are key pillars, BHRT gives us another tool to help clients feel youthful, energetic, and balanced. It’s about helping people reclaim their vitality, not just for today but for the long term.”

Prime IV’s approach starts with a complimentary Discovery Session to determine whether BHRT is the right fit for each client. From there, patients work directly with certified BHRT providers to personalize dosage and treatment plans that align with their goals.

“For many clients, the first changes are subtle—better sleep, improved energy, or enhanced mood—and those benefits build over time,” said Kristin Anderson, owner of the Peoria location. “It’s a gradual process that helps the body restore its own natural rhythm rather than forcing artificial results.”

At all four Prime IV locations, BHRT adds a powerful new dimension to the brand’s lineup of IV therapies and wellness treatments, strengthening its reputation as a go-to destination for proactive health and total-body rejuvenation.

“Our clients are becoming increasingly interested in solutions that don’t just mask symptoms but address the root cause of how they’re feeling,” said Dana Kupper, who owns the High Street and Mesa Shores Prime IV locations. “Adding BHRT allows us to take that mission even further, helping people understand what’s happening in their bodies and giving them the resources to restore balance naturally.”

Prime IV Hydration & Wellness locations offering BHRT in the Valley:

• Red Mountain – 2025 N. Power Rd., Suite 106, Mesa, AZ 85215 – 480-992-4202
• Mesa Shores – 2048 E. Baseline Rd., #6, Mesa, AZ 85204 – 480-590-2380
• High Street – 5310 E. High St., Suite 103, Phoenix, AZ 85054 – 602-698-1303
• North Peoria – 9947 W. Happy Valley Pkwy., Suite 105, Peoria, AZ 85383 – 623-439-5333

To learn more about Bioidentical Hormone Replacement Therapy or to book a complimentary Discovery Session, visit primeivhydration.com/bhrt.